"Loop Generation is London's latest answer to circular fashion"
"Bright and independent store in London's Chelsea"
"Favourite place to discover new wardrobe treasures"
"Exciting resale platform neutralising the negative impact of the industry on the environment"
OUR FLAGSHIP STORE
Discover London's largest designer pre-loved fashion store
THE WORLD IS YOUR CATWALK
so just remember this when you are out there




OUR FAVOURITE SUPERBRANDS
Earth Day 2025: Our Power, Our Planet
We’ve created a guide that’s as fun to scroll as it is to live by: six simple sustainability tips, each paired with a scene from an iconic film


AI x Loop generation
AI meets second-hand fashion at Loop - where conscious creativity gives sustainability a powerful new edge
IT'S LIVE!
PRIVATE SELLING SERVICE
Sell your designer fashion and beauty products from home and start making money with Loop Generation today!


Quality and authenticity control
Loop Generation is particularly passionate about fashion, quality, care and authenticity